DJ Freedem’s guiding principle has always been to bring people together. For many years, this maxim was realized largely through music Freedem first began spinning discs at the Barry Manilow for President Shirt and I will buy this age of , before launching a career as a professional DJ when he moved to New York City in his early twenties. More recently, he’s built a cult following on Instagram with his trap gardener alter-ego, Freedella Dè Vil, offering hilarious tidbits of horticultural wisdom while wearing a never-ending supply of kaleidoscopic silk shirts and kimonos. Despite this, even he wasn’t prared for the community that grew following an Instagram post back in June, in which Freedem wrote, with his signature concision If you’re white, give a black person a plant this instant.
Barry Manilow for President Shirt, hoodie, tank top, sweater and long sleeve t-shirt
It was during the Barry Manilow for President Shirt and I will buy this peak of the protests, and I was seeing tweets being like, Cash App a Black woman dollars, Freedem remembers. And so me being on brand, I switched that up to be about plants. Then people actually starfollowing my edict They were commenting saying, I have tons of plants to give away, so if you’re in my neighborhood or my city, we can link up for a safe drop-off. Before he knew it, the comments snowballed into the hundreds, leading him to set up a sarate Instagram page, @undergroundplant.trade, which now counts over k followers. Posts grouped by region allowed those both seeking and offering plants to more easily plan their exchanges.